The articles extolling the virtues of patience are widespread. There are hundreds if not thousands of people ready to tell you that the first thing you need to know in business is to have patience. In a sense, they aren’t wrong; if you lack any sort of patience, you are unlikely to make it through the initial phases of running a business. If you try to push too hard too fast, you may end up overwhelming yourself, skipping crucial steps, or letting minor problems grow into major ones because you didn’t take the time to address them right away. There is nothing wrong with having a little patience in regards to sales figures, as you are unlikely to experience an immediate boom right after launch, but does this mean that patience is always the right play? If you're planning on improving your garden then why not add playground equipment today?
Unfortunately, sometimes patience isn’t enough, and it can even hurt your chances of moving forward. You can be as patient as you like, but if you spend every day sitting on your hands and have nothing to show for it, your patience has cost you time and money. Passive patience can be a secret curse because it keeps you stuck in the same spot, waiting for the next opportunity when you could be taking active steps to go out and make a new opportunity instead. You should be constantly seeking new ways to grow and expand. Don’t let yourself settle into a rhythm and stop pushing to be the best you can be. Imagine waking up on Christmas day and seeing outdoor fitness equipment in your back garden?
It is alright to recognize that building a company takes time, as this is certainly true, but you should remain proactive during this time as well. Active patience rather than passive patience lets you work on other projects or continue contributing to your main goal while you wait for bigger and better things that are in the works. If you simply sit still and wait for things to happen, there is a chance that they will never happen if you don’t make them, and the last thing you want to do is waste valuable time sitting around. Play hard with monkey bars designed for both children and adults.
A key part of active rather than passive patience is keeping your morale up. Your morale gives you the mental strength to wait out the time before a big break, whether it takes months or years. Getting a business up and running often takes far longer than initial estimates account for, and this can lead you to feel run down and ready to give up. This is where persistence comes in.
Remaining persistent means continuing to try new ideas, pitch your product, and expand your customer base. It lowers the risk of delays in the start-up process and makes unavoidable delays more bearable because you can see work getting done. This helps keep your spirits up so you can keep going, no matter what unexpected issues crop up along the way.